"How do you persuade individuals to think differently about their world and to embrace the possibilities of that new world?" Harvard President Drew Faust recently sat down with the Washington Post for their "On Leadership" video series. She spoke about her work as a Civil War historian and about what she's learned from Lincoln and what the Civil War teaches us about the human tendency to resist change.
Faust speaks about the importance of communication during times of change and how Lincoln effectively used storytelling. She uses the phrase "the better angels of our nature" to remind us all to think about how we make people be their best selves. The video wraps up by talking about human nature's inherent resistance to change and what Faust's research has taught her confronting this resistance.
The lessons President Faust talks about in the video are applicable to many of us working on sustainability as we strive to develop creative and innovative solutions that reduce energy, conserve resource and reduce our environmental footprint. A large component of Harvard's sustainability strategy is focused on behavior change, working in partnership with students, faculty and staff to to change the culture of how we work and live.